BOSTON, MA - Reebok has formed a partnership with Global Athletics & Marketing, Inc. to be named title sponsor of the world- renowned Boston Indoor Games. In its nine-year history, the Boston Indoor Games has hosted top track-and-field athletes from around the world in a city known for its strong running tradition. The exciting competition, which will now be referred to as the Reebok Boston Indoor Games, marks the first time Reebok has become title sponsor of such an important event in the world of running.

What started out as a local Boston track meet in 1996 has grown into an internationally famed event featuring more than 70 Olympic and World Championship medallists. The star-studded roster of athletes who have participated in the Boston Indoor Games has included Gail Devers (60h), Maurice Greene (60m), Stacy Dragila (Pole Vault), Allyson Felix (400m), Derartu Tulu (5,000m) and Haile Gebrselassie (3,000m). In 2004 alone, nine athletes who began their seasons in Boston went on to win medals at the 2004 Olympic Games in Athens.

"Our partnership with the Boston Indoor Games is an important step toward continuing to solidify Reebok as a top running brand," said Todd Klein, senior director of global sports marketing. "The Boston Indoor Games is one of the best indoor meets in the world, and Reebok is thrilled to have the opportunity to be its title sponsor."

The 2005 Reebok Boston Indoor Games will be held on January 29, 2005 at the Reggie Lewis Track & Athletic Center. Tickets for the Games will be available for purchase on November 15, 2004 online at www.bostonindoorgames.com or by calling 617-536-7030. Fans are advised to get their tickets as soon as possible because this international event has sold out for the past two years.

Reebok International Ltd., headquartered in Canton, MA, is a leading worldwide designer, marketer and distributor of sports, fitness and casual footwear, apparel and equipment under the Reebok, Rockport, CCM, JOFA, KOHO and Greg Norman Brands and footwear under the Polo Ralph Lauren Brand. Sales for 2003 totaled approximately $3.5 billion.